Usgirls is all about increasing and sustaining young women’s sport participation in the most disadvantaged areas of England.
'How To Love The Skin You Are In'
Ladies are you fed up with feeling frumpy? This book is full of all my top tips on how to help you feel great and to start loving the skin you are in. So come on ladies grab a copy as it's time you got your sexy back!
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'How To Love The Skin You Are In'
Ladies are you fed up with feeling frumpy? This book is full of all my top tips on how to help you feel great and to start loving the skin you are in. So come on ladies grab a copy as it's time you got your sexy back!
The Workout Mix is the No.1 selling fitness album.
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Are you fed up with feeling frumpy, putting other people first and left desperately wanting to get a little piece of you and your body back?
'How To Love The Skin You Are In'
Ladies are you fed up with feeling frumpy? This book is full of all my top tips on how to help you feel great and to start loving the skin you are in. So come on ladies grab a copy as it's time you got your sexy back!
If you have any questions regarding your personal fitness or your fitness business just drop me a message
As a Fitness Expert you need to gain the trust of potential new clients .... and what better way to do so than talking to them directly via Clips, Blogs, DVDs, Tips, Adverts & Showreels
Fit Pros it’s time to put your knowledge to work! Why refer a client to someone else’s book, DVD, blog etc when you have the knowledge yourself to create your own?
Each program is designed to tone your problem areas and enhance your curves helping you to create a waist, peachy bottoms and perky boobs.
Do you want your body, energy and sexy back? I can help ...............
'How To Love The Skin You Are In'
Ladies are you fed up with feeling frumpy? This book is full of all my top tips on how to help you feel great and to start loving the skin you are in. So come on ladies grab a copy as it's time you got your sexy back!
The Workout Mix 2012 is here and on a mission to kick start your 2012 for a healthier fitter you.
This package takes you from start to finish of your product development within your business. We develop your content from your website, branding, packages & Services, product solutions as well as give you the tools to develop your own visual and marketing content.
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DanceLoss is a program for all you ladies out there that LOVE to dance but would also LOVE to loose weight & get results!
Dance Your Way To The New You
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Read the Blogs from Jackie and her guest International Health and Fitness Experts. There are plenty of ideas for your personal fitness and helping you to get your sexy back AS WELL as top tips for fitness professionals growing a fitness business
Jack Of All Trades Master Of None
23.06.2011
What's Your USP
Jackie Diss
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Owner Of jackiediss.co.uk
That’s right I am asking you to sell yourself, what you do and what I might want to purchase etc from you .. RIGHT NOW……..did you pause? Did you look puzzled? Or like myself when I was asked years ago I genuinely did not know.
At this point right now it’s ok to not know but if you want to be a successful product you will need to decide and know so you can move forward. For me it felt like I was making that dreaded decision you make at school when you have to make your subject and work experience choices with the main aim of getting you to think about or for some decide on what job you wanted to do when you grow up.
To be honest that decision petrified me and sometime decisions I have to make now still strike that fear in case it’s the wrong choice but at some point you have to make one! For years I have been a jack of all trades and sometimes a master of none. My reasons I wanted to make myself appealing to book, teach classes that were in demand that others couldn’t teach which in turn brought and brings the £s. Studios are so varied with their demands sometimes on a monthly basis you need to be able to teach anything or adapt for anything if you want to be on the next timetable.
When I had to sit down and think about my USP is was hard because I saw myself as a freelance instructor which is great and I love that part of my job but I realised there are a lot of us out there what makes me stand out from the rest?! Ask yourself what makes you stand out from the rest? OR it could be crunch time where you realise you might want to change your focus remember the fitness and leisure industry is a big place.
A little story ………
A few years ago I was managing a club and working with a growing team of personal trainers. Some of my trainers have endless amounts of confidence and their USP screamed out without me even having to ask. So when I first arrived and I had had a little time to assess my team I set myself the task or sitting down with the Pts that seemed to be lost behind the gyms very loud USPs. I discovered that as well as low confidence which can happen in any environment that can contain very strong personalities and opinions many trainers didn’t know their USP?!? They just saw themselves as Pts nothing more nothing less and they all said the same things I assist with weight management and toning etc. Amazingly when I sat down with my team I realised one specialised in Rehab and the other in marathon training and outdoor training! My job to promote my team became 1000 times easier. Over the weeks we have reviewed their marketing and services they offer and now they have a quickly growing client base.
So to get you started here are a few questions to help you see where you are
- What motivates you?
- What inspires you and that you love talking about?
- What are your strengths?
- What are your weaknesses and what do you need to make them stronger?
- Who is your Mr or Mrs/Miss Motivator?
- Where do you REALLY see yourself in 3 years?
There is so much more we can cover, but right now if you are about to start out you need to ask yourself these things and if you are already out there working for yourself you need to asses and ask yourself ‘what cha got?’ and is it your USP?
If you have any questions on developing your USP for your own products do not hesitate to contact me
Jaxs
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